Fashion Merchandising
The Fashion Merchandising major, offered through the Department of Textiles, Merchandising and Interiors in the College of Family and Consumer Sciences, is designed to provide students with a basic understanding of merchandising related to the apparel and textile industry. Click here for answers to frequently asked questions.
The program emphasizes the skills and competencies needed for careers that include retailing, management and fashion promotion. Students enroll in approximately 9-12 hours of courses in the Terry College of Business. Additional courses include Computer Science, Statistics, Mathematics, Economics, Marketing, Advertising and Consumer Behavior.
Courses in the fashion merchandising core include: Retail Planning and Buying and Retailing Apparel and Textiles. In addition to specific business and merchandising courses, majors enroll in Textiles, Fashion Product Line Development, Apparel and Textile Economics, Textile Testing, and Historic Costume.
Guest speakers, field trips and study tours permit students to have contact with business and industry professionals. Qualified students may gain additional professional experiences through an internship.
The opportunities for employment are varied and depend upon the student's interest and abilities. Careers are available in retailing as buyer, manager, fashion coordinator, market research; in promotion as display coordinator, public relations director, advertising manager; in wholesaling as manufacturing representative, showroom sales associate and in apparel and textile manufacturing as sales associate, piece goods buyer, merchandising manager, or in market research.
The Global Soft Goods Merchandising and Manufacturing area of emphasis under the fashion merchandising curriculum is specifically oriented toward two major trends in retailing and merchandising: the first is the increased blurring of the distinction between the apparel manufacturer and the retailer,and the second is the international nature of apparel and retailing. In this area of emphasis, the student focuses on these two trends and gains the knowledge and overall global awareness needed to be successful in the exciting industry.
TMI CoursesUGA Bulletin |
Faculty Members of Fashion Merchandising
Dr. José Blanco - Assistant Professor of Merchandising
Dr. Jan Hathcote - Associate
Professor of Merchandising
Dr. Patricia Hunt-Hurst - Associate
Professor of Merchandising
Dr. Soyoung Kim - Associate
Professor of Merchandising
Dr. Katalin Medvedev - Assistant Professor of Merchandising
Dr. Yoo-Kyoung Seock - Assistant
Professor of Merchandising
Mr. Charles Gilbert - Distinquished Professor of Soft Goods Merchandising and Manufactures
