College of Family and Consumer Sciences
PhD Student & Graduate Assistant
|Degree||Field of Study||Institution||Graduation|
|B.A.||Consumer Science||ChungBuk National University||2017|
|M.S.||Textile, Merchandising, and Interiors||The University of Georgia||2019|
|Ph.D.||Polymer, Fiber, and Textile Sciences- International Merchandising emphasis||The University of Georgia||2023|
Jeongah's research interest lies in consumer behavior and psychology. Her primary interests are (1) social-psychological aspect of consumer, (2) consumer purchase behavior in SNS, and (3) cross-cultural study. Particularly, she aims to explore consumer purchase behavior in online environment (social network service, smart-phone).
Graduate Teaching Assistant for the following courses:
- TXMI 3210 Fundamentals of Fashion Merchandising
- TXMI 4210 Trend Analysis and Forecasting
- TXMI 5210 Digital Apparel Design and Development Application
- TXMI 5220 Fashion Product and Brand Management
|Award Name||Awarded By||Year Awarded|
|Jan M. Hathcote Social Science Support Fund||University of Georgia||2019|
Shin, J., Ishani, F.N.U., Weigle, E., & Seock, Y. Generation Z and fashion innovativeness on Instagram., 2019 ACRA Conference/Global Retail Conference, Tucson, AZ, USA, April 6, 2019.
"Generation Z and fashion innovativeness on Instagram" Southeastern Graduate Consortium. University of Tennessee, Knoxville, TN, USA, Feb. 21-22, 2019.