Digital Signage helps you get the word out about your group, event, award, or anything FACS related.
Digital Signage is a closed-circuit, in-college communication system which uses flat-screen monitors to broadcast important information to FACS students, faculty, and staff. Displays are located at various points around the college. The FACS communications team manages the system and approves all content.
Digital signage within our buildings offers us the opportunity to foster a sense of community by offering timely, relevant messages of interest and importance to students, faculty, staff and visitors. FACS PR coordinator Brandi Herrin and webmaster Jimmy Hansen review the content to ensure consistency and adherence to UGA Brand Guidelines.
The guidelines here are intended to help us increase the effectiveness of these communications and ensure all messages are professional, consistent and relevant to our audience. If any slides are posted that do not adhere to FACS policies or UGA brand guidelines, they will be removed.
Some messages may be better suited for other communications channels, such as college social media platforms, the FACS website and various newsletters. Refer to our communications channels graphic for details.
Appropriate Types of Messages
- Messages that directly involve FACS students, faculty, staff and visitors
- Messages of broad interest to the college community such as upcoming speakers, events, scholarship opportunities and research studies
- Congratulations to FACS departments, faculty, staff and students for significant awards/honors
- Critical deadlines about the academic calendar (applications, scholarships, graduation, etc.)
- Upcoming FACS events for students, faculty and staff
Inappropriate Types of Messages
- Announcements that are personal, religious or political
- Messages intended for internal or departmental communications
- Message that are specific to a small portion of FACS stakeholders
Tips and Best Practices
- Send your slide to Brandi Herrin at email@example.com before posting it.
- Keep it short. The slides are up for 10 seconds, so viewers need to be able to process information quickly. In the design world, less is more!
- Include only the most important information. Example: event name, brief description, location, date and time.
- Include a call to action.
- QR codes are great ways to direct people to a link and reduce the amount of text on a slide. Simply paste the link into the website and it will generate a .png file you can include in your slide. Here’s a link to a free QR code generator: https://www.qr-code-generator.com/
- Use UGA logos and fonts such as Merriweather and Oswald if available. Some common substitute fonts are Georgia and Trade Gothic. More information about this can be found on the FACS website and the UGA Brand website.
- If building your own slide, use the UGA and FACS-branded PowerPoint templates, widescreen version.
- Use UGA colors. Avoid distracting backgrounds and colors such as bright pink, orange, etc. Try to stick to 2-3 main colors to keep slides simple.
- Use of photos are encouraged. Make sure it is a high-resolution photo and not subject to copyright. FACS-centric images can be found on our Flickr page and easily downloaded.
- Be mindful of when you post. Two weeks prior to an event is a good rule to consider.
- Slides will be set to expire in a timely manner. We try to keep content fresh and relevant to keep people engaged. Most slides are typically in rotation for two weeks.
- If you would like Brandi to create a slide, please allow at least one week's notice.
- Use Google for inspiration! Sometimes it helps to simply do a Google image search for examples of effective digital signage.